Wisconsin B&B Association

Business Associates
Home > Our Association > Business Associates

Become a WBBA Business Associate Member!

Becoming a Business Associate Member will highlight you and your company’s product or service to over 100 member inns who are in search of the right products and services that will enhance and grow their businesses.


•    You and your company’s contact information, descriptive paragraph, logo and
     direct link to your website will appear on the WBBA website.
•    Feature Spotlight on our monthly Member Update electronic newsletter on a
     rotating basis.
•    Invitations to our annual conference.
•    Exhibitor discount of $50 at our annual conference.
•    For Realtors, complimentary listings (up to 3)  on our popular “Inns for Sale”
     page on our website for the first 6 months ($125 value per listing) and 25% off future listings.


If you assist innkeepers to efficiently manage the B&B, foster the signature ambiance of the inn and its amenities or enhance the guests’ experience, we invite you to join us as our Business Associate Member.

Amenities for the Guest or for the Inn
Food & Beverage
Inn Management: Taking Care of Business
Buying/Selling Your Inn

Your investment is $200/year for new membership or $175/year for membership renewal.

Apply for WBBA Business Associate Membership … Anytime is a good time!

To pay by check: Click on the link below, fill out the attached membership application, print and mail it back with your check to:

Wisconsin Bed and Breakfast Association
644 Hillcrest Drive, Suite #7
Waupaca, WI  54981

To pay by credit card:
    1. Go to shop our store.
    2. Click on the link below, fill out the membership application and scan/email
        to info@wbba.org or mail to the WBBA address above.

2016 WBBA Business Associate-Vendor Membership Application form

Business Associate Members Directory

The following businesses provide services and products to the innkeeping industry.  These businesses, often small business entrepreneurs like innkeepers, are committed to:   

  • Assist innkeepers to efficiently manage the B&B
  • Foster the signature ambiance of the inn and its amenities 
  • Enhance the guests' experience.  

We invite you to contact these businesses... they are at your service!

Find out how you can become a WBBA Business Associate 


Amenities for the Guest or for the Inn
Food & Beverage
Inn Management: Taking Care of Business

Amenities: for the Guest or for the Inn

Deneen Pottery
Custom Coffee Mugs and more
2325 Endicott Street, St. Paul, MN  55114
Phone: 888-646-0238, 651-646-0238    Contact:
Peter Deneen

Deneen Pottery was established in 1972 and to this day continues to be the premier producer of handmade logo mugs.  Our products celebrate our heritage, our sense of community, and our customers.  We’re proud to be manufacturing handmade stoneware in the USA.
All of our stoneware is lead free and safe for the microwave, dishwasher, oven, and freezer.  While each item is uniform in size and shape, a master potter creates every piece on a wheel, which makes it unique.

Wisconsin Golf Trips
Jason Kauflin,  414-499-8607
4124 N. 110th Street  Wauwatosa, WI  53222
Wisconsin Golf Trips is the first tour operator of its kind for the state of Wisconsin, offering custom stay and play packages across the state including golf, lodging, transportation, souvenirs, and attractions.  I am marketing to small to mid-size groups looking to travel to Wisconsin, as well as to residents traveling in-state.  I would be happy to help your bed and breakfast take advantage of the ever-increasing footprint Wisconsin will have in the golf tourism industry.


Sunset Hill Stoneware, LLC
1416 S. Commercial Street, Neenah, WI  54956
Phone: 800.509.4662, 920.886.1115 Email:
Contact: Tom Dunsirn

American-made products are easy to find at Sunset Hill Stoneware – it’s all we make!  B&B innkeepers can build on the strength and credibility of their brand with our mug, bowl and vase collections.  Whether serving breakfast delights, to adding dashes of character throughout your inn, or offering to guests as a souvenir, our handcrafted pottery retains a lasting impression.  Each piece of stoneware is created using high-fired clays and the finest quality of lead-free glazes making them extremely durable and food safe. Under normal use, our Signature Stoneware products are oven, microwave and dishwasher safe. 
Ask about our B&B Guarantee!

Sunset Hill Stoneware is a family-owned, Wisconsin-based business known for their distinctive handcrafted products featuring customized 3-dimensional clay medallions.  Since 1998, the company has combined old world technologies with modern innovations to create functional stoneware for customers ranging from Fortune 500 companies to national parks, museums, gift shops, bed & breakfast inns and resorts.

Greenwich Bay Trading Company

5809 Triangle Drive, Raleigh, NC   27617
Phone: 800-323-1209, 919-781-5008    Contact: Denise Huntwork

Since 1962, Greenwich Bay Trading Co. has been formulating and crafting luxurious vegetable soaps and spa essentials enriched with botanical butters, essential oils and natural extracts.
We offer a full collection of private-label soaps, spa essentials and guest room amenities to inns, B&Bs and distinctive lodgings searching for luxurious products that, not only pamper their guests, but reflect their unique style.

All the while, Greenwich Bay Trading Co. has remained a family-owned and operated business. Our in-house team combines traditional methods with leading expertise and craftsmanship, shepherding each product from conception to delivery from our North Carolina soap factory. As a result, we offer products factory-direct at substantial cost savings and with small minimum quantities, making luxury uncommonly affordable.


Food & Beverage

Last Course Sensations
Linda Speziale   920-562-0499
N5920 County Road E, Bangor WI  54614
ls@lastcoursesensations.com  www.lastcoursesensations.com
Last Course Sensations is a boutique bakery specializing in hand-crafted, single-serving desserts.  Our specialty is “Butter Tarts”--rich, flaky pastry filled with caramel containing pecans, chocolate or raisins, the ultimate dessert experience!
Impress your guests with a unique, elegant and unforgettable gift from Last Course Sensations.

Midwest Foodservice Expo
2801 Fish Hatchery Road, Madison, WI 53713
Phone: 800-589-3211, 608-270-9950


The Midwest Food Service Expo, hosted by the Wisconsin Restaurant Association, is March 9-11, 2015 at the Wisconsin Center in Milwaukee, Wisconsin .  Open to everyone in the foodservice and hospitality industry.  Discover new products and suppliers, get expert training and timely advice, see what's next in foodservice trends, and find practical solutions at exciting events.  Registration is just $30! Please visit our website at www.everythingfoodservice.org for complete details and online registration. 


von Stiehl Winery
115 Navarino Street, Algoma, WI 54201
Phone: 800-955-5208, Fax 920-487-5108  Contact: vonstiehl@vonstiehl.com
Contacts: Wine Tasting information and initial order - Brad Schmiling
Re-orders: Shirley Fort


This Wisconsin winery has matured greatly over the past 40 years. It is co-owned by brothers Aric and Brad Schmiling, who grew up in the business. Great care has been taken to combine high quality wine with a first class visitor experience in Algoma. The most popular wines are grape varieties including Cabernet Sauvignon, Seyval (Fume), Riesling, Satin Red and Oktoberfest. 
von Stiehl offers a special wine list to Wisconsin B&B members with discounts of over 50% off of retail (we built lost revenue into our marketing plan). This wine is specifically for use with B&B customers. This helps you to offer a high quality product with great financial savings.


Inn Management: Taking Care of Business


RezOvation By HomeAway Software, Inc.
Chris Noonan  512-505-1385
1011 West 5th Street, Suite 300, Austin, TX  78703

cnoonan@rezovation.com  www.rezOvation.com
RezOvation is part of the HomeAway family, and is the industry leader in property management systems and online reservations for small hotels, inns, and the B&B market.  Over 7,500 properties actively use RezOvation and Webervations software.  A sister company to BedandBreakfast.com, RezOvation's suite of products is ideal for bed and breakfasts, inns, boutique hotels, lodges, motels, and many other types of businesses.



The B&B Team
Peter Scherman  434-286-4600  207-967-1995
P.O. Box 399 , Scottsville, VA  24590
scherman@bbteam.com  www.bbteam.com
We are The B&B Team®. If you want to purchase a bed and breakfast inn, learn about starting a bed and breakfast, or you are an innkeeper looking to sell your inn or grow your business, we want to talk to you about our inn broker & consulting services. We are a diverse group of experienced professionals, who also happen to be friends, with one mission: to help you reach your personal and financial goals in the Innkeeping industry. As licensed real estate brokers and Innkeeping consultants with offices in several states, The B&B Team® helps you achieve the success you deserve nationwide.


Richard Aday, Alfred Aday PO BOX 95438 Seattle, WA 98145 
305-332-2329 www.thinkreservations.com  richard.aday@thinkreservations.com 
ThinkReservations provides a fast, professional and comprehensive platform for your business. With a unique ecosystem of proven business management solutions, integrated payment processing, world-class support, and direct connectivity with channels such as Booking.com, Expedia and TripAdvisor, ThinkReservations is ready to unify and automate every part of your business to make it more profitable and productive.



The Tiffany Agency, Inc.
David Tiffany, Tammara Tiffany    262-642-2800
W2745 County Road D, Elkhorn  WI  53121
dtiffany@ruralins.com   www.elkhorninsurancegroup.com
Insurance Services – all lines.

Rural Mutual provides coverage to Wisconsin Innkeepers in these critical areas: 
·         Business Property and Property Damage Liability
·         Business Liability
·         Business Auto 

Rural Mutual Insurance Company has been recognized by the Ward Group (an independent insurance rating company) as being one of the top 50 insurance companies in the U.S. Each year, Wards analyzes 3000 property-casualty insurance companies over a 5-year period on income return, policyholder surplus, efficiency, safety and consistency. Each Ward's 50® company has passed all safety and consistency screens and achieved superior performance over the five years analyzed.

WBBA thanks Dave and Tammara Tiffany for presenting “B&B Insurance – What You Should Know” at WBBA’s Aspiring Innkeeper Seminars



Rural Mutual Insurance Company

Bill Kriese  608-220-6147

1241 John Q Hammons Drive, Suite 200, Madison, WI  53717
bkriese@ruralins.com    www.ruralins.com
For the seventh consecutive year, Rural Mutual has been recognized by the Ward Group, which is “a leading provider of benchmarking and best practices research studies for insurance companies,” as one of the top 50 property-casualty companies in the United States.  It was also announced that, AM Best affirmed Rural Mutual’s rating of A (Excellent) with a positive outlook. According to AM Best, this rating reflects Rural Mutual’s solid capitalization, consistent operating profitability, local market expertise and sound risk management capabilities.


Strategic Health Insurance Partners (SHIP)
Larry Goebel, 76 Western Avenue, Fond du Lac, WI  54935
920-267-6447  larry@goebelns.com  strategichealthins.com
At Strategic Health Insurance Partners, Inc. (SHIP, Inc.) Our mission is to help clients with the different health insurance options available.  With over 50 years of experience in the area of health insurance.  Choosing the right health plan has become extremely complicated.  Individuals need to look at provider networks, drug formularies, tax subsidies, cost reduction plans, as well as an array of other factors.
SHIP, Inc. assists clients by navigating them through their health insurance options so they can make an educated decision.  Our agents will review all the above factors to help their clients choose the most appropriate plan to fit their client's individualized needs.



TRICOR Insurance & Financial Services
POB 1810; 500 Iowa Street, Dubuque, Iowa, 52004-1810 (Chuck Andracchio)
5936 Seminole Centre Court #C (Madison -Tommy Farrell), Madison , WI  53711
Phone: 800-556-5441,  608-219-8516
Madison - Tommy Farrell

TRICOR Insurance & Financial Services success as a company over the past 50+ years has come in large measure from a relentless commitment to providing you with the finest insurance, financial and mortgage services, and safety consulting products available.  And we've prepared this website with that same degree of commitment.  More directly, TRICOR has partnered with several companies that specifically write insurance for bed & breakfast operations.  Our hope is by using TRICOR, you will not only find adequate insurance coverage, but you will find it at a fair and reasonable price.   If you are in the Madison area and have previously worked with Tommy Farrell, contact him at 800-722-4119.  Give us a call for all your insurance and financial/mortgage needs and you will see that at TRICOR, its "All About You".



Velocity Payment Systems
Phone:  218-727-2203  Fax: 218-727-2612
Email: dave@govps.net  www.govps.net
Contact: Dave Allen

In today's marketplace, cutting expenses is important to the bottom line.  Velocity Payment Systems offers the most cost effective pricing model for credit card acceptance in today's market.  Lower your cost of card acceptance with the Velocity Payment System Association Program offered to you through the Wisconsin Bed Breakfast Association. Also, Visa, Mastercard and Discover offer an enhanced processing program to help you fight chargebacks due to "No Shows", find out how to fight chargebacks and increase you chances of winning those disputes. VPS has extensive knowledge and experience in the lodging industry. Processing credit cards correctly will add to your bottom line.
Velocity Payment Systems is endorsed by the WBBA as the recommended provider of credit card processing for WBBA members. 



Casablanca Ventures
Wynn Salisch, 245 West 104th Street #4E, New York, NY  10025
203-253-7259 wynnn@casablanca-ventures.com
America’s only hotelier-owned merchant payments advocate dedicated to helping fellow Innkeepers
successfully navigate the complex and confusing world of credit card processing with completely free, no-obligation cost reduction and data security assistance.  Casablanca works with dozens of top-notch payment processors and technology providers around the world to find the best solutions for your specific needs, and our highly personal and responsive client service has given us the highest client loyalty rate in the payments industry.







Janice Hurley | In-Market Strategic Sales Executive
 512.505.1457 (desk)    512.496.9930 (mobile)
bedandbreakfast.com (skype)  
1011 W. Fifth Street, Suite 300, Austin, TX 78703

BedandBreakfast.com is the most comprehensive global site for inspiring, planning and booking B&B travel. With more than 12,000 properties worldwide and nearly 75,000 rooms, BedandBreakfast.com helps travelers find the perfect B&B through detailed descriptions, photos, and consumer reviews. BedandBreakfast.com also allows travelers to give the gift of a getaway with the BedandBreakfast.com Getaway Gift Card, welcomed at nearly 4,000 B&Bs in the United States and Canada, with no restrictions or blackout dates.


Booking.com (USA) Inc.
Susan Biemans George Yfantidis
200 W Madison St, Ste 1450
Chicago, IL  60606 Phone: 312-279-8503
gail.weissman@booking.com  www.booking.com
Booking.com currently brings business to 611 properties in Wisconsin, with 525,000 properties worldwide. We are the world’s largest accommodation's website, offering global exposure to our partners in a scalable, personalized, and flexible format for properties of all sizes.  Translated into 42 languages, the Booking.com site books over 700,000 room nights every 24 hours.  Over 8,000 people worldwide are dedicated to serving Booking.com's customers and partners with dedicated account managers for each property.



Our Wisconsin Magazine
Dave Hutchinson, Mike Beno, Ruth Johnson
399 S. Hwy 51, Manitowish Waters WI  54545
Phone 715-543-2311 Fax 715-543-2312
advertising@ourwisconsinmag.com  OurWisconsinMag.com
Introducing the fastest-growing publication in the state!  It’s colorful, conversational and celebrates all that’s great about life in Wisconsin.  With your free sample issue, you’ll see why more than 90,000 subscribers have signed up in just a year and a half.  Our engaged and active readers live in all 72 Wisconsin counties and in all 50 states.  They have the time and means to travel.  You can reach this highly desirable audience very cost effectively.  And our high-quality paper with brilliant color printing can showcase your inn in ways that other media simply can’t match.


Paramount Pixels
Don & Barb Trueman, Greg Page  651-430-1068  
511 Hemlock St. South, Stillwater MN  55082
barb@paramountpixels.net  www.paramountpixels.net
Are your website photos selling room nites?  Surveys show you have one second to grab a potential guests attention.  If you are not showcasing dynamic images, those guests will move on without booking.  Our photo packages include:
• Experienced B&B Photographer in architecture, food, exteriors, models and mood setting
• Staging   • State of the Art Equipment  •  Lighting   •  Post Production Photoshop  
• Innkeeper Collaboration    • Contracts - No Surprises!   • You own your purchased images  
•  Fast Delivery   •  Work Guaranteed
2015 Packages: $1,095 for 15 images      $1,495  25 Images    Call or email for other quotes.  Over 100 B&B’s have used our services.    Additional marketing services include:  Website Design & WordPress programming, Rack Cards, Business Cards

» Google+ Instagram Pinterest RSS Feed