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WBBA's 22nd Annual Meeting, Conference & Trade Show
November 7, 8 & 9, 2010
Wilderness Resort / Glacier Canyon Lodge, Wisconsin Dells
WBBA's 21st Annual Meeting, Conference & Trade Show
November 8, 9, & 10, 2009
Wilderness Resort / Glacier Canyon Lodge, Wisconsin Dells.
Our key note speaker this year: Jay Karen, CEO of PAII
Back by popular demand will be our Innkeeper Cook-Off!
Rooms at the Wilderness Resort are available; to receive the WBBA rate, mention “WBBA Conference” at the time you reserve.
CALL: 800-867-9453. And, waterpark passes are included with your room!
2 Bedroom Deluxe with 1 1/2 bath (maximum 7) www.wildernessresort.com/resort-rooms-rates/rooms-2-bedroom-lodge-fireplace.html ($119)
2 Double Bed with Queen Sofa Sleeper (maximum 6) www.wildernessresort.com/resort-rooms-rates/rooms-double-queen-sofa.html ($89)
Seek the YOUnique
Inn Name _____________________________________________________________________________________
#1 Attendee Name: ______________________________ #2 Attendee Name: ______________________________
Sunday November 8
2-5 pm B&B Tours
4 pm Resort Check-in Opens
5 pm Conference Registration Opens: Drop off AUCTION ITEM
6:00 Dinner on your own at Wilderness Resort
7:00 Dessert + Evening Social, “The Standard Players”
8:30 Regional Hospitality Suites “Chats & Snacks”
Monday November 9
7:00 Conference Registration Continues: Drop off AUCTION ITEM
8:00 Breakfast
9:00 General Session: Innkeeping Today & Tomorrow
Jay Karen – CEO & President of PAII (Prof Assn Innkeepers International)
10:30–1 WBBA ANNUAL Membership MEETING + luncheon (choose entre)
1. Taco salad: seasoned ground beef, lettuce, tomatoes, olives, cheese, sour cream & salsa
2. Caesar Salad: romaine, croutons, Parmesan, Caesar dressing
1:00 Cook-off contestants: prepare your entry in your suite
1:30 Breakout Sessions: (choose 1 per attendee)
Strategies & Tactics for Pricing Your Rooms – Jay Karen / PAII
Your New Web Site: using the newest technologies - Jeff Logan & Steven Dunston / InsideOut
First Impressions Count – Fabulous Photos Increase Occupancy –
Barb Trueman / Paramount Pixels
2:30 Cook-Off Judging! We’ll all get together for the presentation of entries.
3:30-4:30 Breakout Sessions: (choose 1 per attendee)
"Let's Make a Deal": interact to understand what goes into innkeeping policies -
Chuck Andracchio / TriCor Insurance
Staging a Murder Mystery at your inn – Jack Pachuta
15 Minute Marketing Makeover: Refocus your Revenue Goals using Web Statistics –
Steven Dunston / InsideOut
4:45-5:30 Breakout sessions (choose 1 per attendee)
Facebook & Twitter Marketing: How to get the most out of social media -
Jeff Logan & Katie Pate / InsideOut
Reviews: Use it or lose it! Willow Coyle / BedandBreakfast.com
Taxed by Insurance tasks? TASC can help! Jody Beidler / TRICOR Insurance
6:00 Social – cash bar
6:30 BANQUET: choose your entre below (choose 1 per attendee)
1. Grilled Salmon Filet topped with dill sauce
2. Sauteed Chicken Breast w/sauteed onions, mushrooms, tomatoes, peppers in a white wine sauce
8:00 Cook-Off Winners ANNOUNCED!
LIVE Auction (about 5-8 items)
Tuesday November 10
7:00 Conference Registration continues
7:30 Breakfast. WI DELLS: Branding floats all boats!
9:00-1:00 TRADE SHOW / lunch - in Trade Show Hall
1. Beef Stroganoff: sirloin strips, onions/mushrooms in a sour cream white sauce over fettuccini
2. Pasta Primavera: penne w/veggies in a white wine cream sauce
1:15-2:00 GENERAL SESSION on using NEW WEBSITE FEATURES: Jeff Logan/InsideOut
2:15 – 3:15 Breakout Sessions (choose one for each attendee)+ Dessert!
Ice Age Trail INN Style – Eric Sherman – Communications Specialist / Ice Age Trail Alliance
Dear Ms. Persnickety PR Person: the right/wrong way to conduct yourself in marketing your inn
Carla Minsky - Armadillo Marketing / WBBA's PR Consultant
REGISTRATION:
First Person: $145 Second Person $140
If your circumstances don't permit you to attend the whole conference, please contact us for specific pricing for you. Vegetarian meals / special requests: just contact us!