Future Innkeeper's Seminar
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Are you considering becoming an innkeeper? 

The Wisconsin Bed & Breakfast Association's Aspiring Innkeeper Seminar will help you sort out the FACTS from the FALLACIES and FANTASIES! 

SPRING SEMINAR: Sunday April 6, 2014 9am-5pm.
To Be Held at:
Comfort Suites Meeting Room
300 N Division Street
Stevens Point, WI 54481
Lodging: A Victorian Swan on Water, Stevens Point 715-341-0595
Dreams of Yesteryear, Stevens Point 715-341-4525
Artha Sustainable Living Center, Amherst 715- 824-3463
(there is a sports tournament that weekend; no hotel rooms available;
we recommend making your B&B reservations asap!)

FALL SEMINAR: Sunday November 9, 2014 8am-4pm.
To Be Held at:
Waupaca Ale House Conference Center
201 Foxfire Drive
Waupaca, WI 54981

Please call the Comfort Suites Hotel (right next door!)
at 715-942-0500 for the WBBA rate.

Sunday Seminar: a faculty of experienced innkeepers and industry professionals will present ...
Getting Started - licensing, zoning, contacts, resources... 
Financing a B&B - sources & resources, private lenders, SBA loan guarantees ...
Buying an Inn - financing, determining fair price, types of ownership ...
Insuring a B&B - property coverage, liability issues, risk reduction
Business Basics, Accounts/Records/Taxes - keeping yourself and the IRS happy...
Occupancy - Return on Investment, typical WI occupancy, Average Daily Rate, tracking, policies ...
Marketing - what’s cost effective & what’s not, determining your niche ...
Generating Extra Income - income sources such as gift shops, events, rent-the-inn packages etc...
Electronic Innkeeping - Guest / Property Management systems, Reservation / Availability systems ...
Grim Realities & Fun Stuff - a plethora of ideas and practices focusing on the innkeeper's lifestyle...
What do guests want - the survey says ...and innkeepers say ...

After the topics above are exhausted ... ROUND TABLES:
These small group sessions encourage further exploration of innkeeping issues. Moderated by an experienced innkeeper, topics can include insurance, amenity suppliers, first year experiences, events, where to market, policies, ‘green innkeeping’,
combining outside jobs with innkeeping, etc.

FINAL Q&A: Ask the innkeeper panel your burning questions … you’ll discover there’s more than one way to do it the right way!

MATERIALS: Your seminar registration includes the Aspiring Innkeeper Binder, plus a hefty bag of innkeeping resource materials, and sample products / guest amenities. Available for purchase on site: Developing a B&B Marketing Plan, So-You Want to be an Innkeeper, Maximum Occupancy-How Smart Innkeepers Put Heads in Beds in Every Season, The Innside Scoop, Cookbooks . . . and more.

SAVE $50 by bringing your previously purchased Aspiring Innkeeper BINDER! NOTE: the seminar binder is the same as the binder in the $130 Aspiring Innkeeper package. However, the AI package also includes 4 innkeeping books, which are available for purchase at the seminar.

TIME: Please arrive by 8:30 am Sunday April 6 and 7:30 am for Sunday November 9 (30 minutes before the session begins) to receive your materials and 'get settled'.  Your registration fee includes refreshments and lunch.

Register thru our online store:  Aspiring Innkeeper Seminar Registration  
Mail this registration form below and payment (check or credit card / or call us w/ #):


 NAME ___________________________________________________________________

 NAME 2nd _______________________________________________________________

 ADDRESS _______________________________________________________________

 CITY _____________________________ STATE __________ ZIP ___________________

 PHONE ___________________________  E-MAIL _______________________________
Want to keep up with B&B trends, specials, packages, etc? Receive our monthly e-newsletter:  ___ Yes send!     ____No

Visa, MasterCard, Discover # ________________________________________________
Exp. _____________V-code__________
$ _______ Signed ________________________



Sunday (Spring 9am-5pm; Fall 8am-4pm) Full Day Seminar first person ………..$150 = ______
SAVE $50 when you bring your previously purchased binder …
(first person registration only)                                                                              $ -50 x 1 = ______

Full Day Seminar additional persons from same / potential B&B
                                                                                                             $ 75 x # ____ = ______

Total Immersion (November only): Aspiring Innkeeper Seminar + WBBA Conference..
                                                                      $150 + $155 less$50 discount  =  $255_______
Additonal persons...........................................................$75 + $150 = $200_______

Student Rate: Proof of enrollment required ...........................1st person  $75.00 _______
                                                                                                     2nd person $50.00_______

Vegetarian Meal? ____Yes ____ No TOTAL _____________

Note:  You'll receive a full refund if it is necessary for you to cancel by letting us know by Monday March 31st for the Spring Seminar and Monday October 27th for the Fall Seminar.

Wisconsin Bed & Breakfast Association
108 South Cleveland Street  ~   Merrill WI  54452-2435     
phone 715-539-WBBA (9222)  ~  Fax 715-536-2507  ~  E-mail 

We will confirm your registration and include directions to the seminar site.


WBBA Spring and Fall 2014 Aspiring Innkeeper Seminar

SPRING SEMINAR: Sunday April 6, 2014 9am-5pm.
To Be Held at:
Comfort Suites Meeting Room
300 N Division Street
Stevens Point, WI 54481

FALL SEMINAR: Sunday November 9, 2014 8am-4pm.
To Be Held at:
Waupaca Ale House Conference Center
201 Foxfire Drive
Waupaca, WI 54981
Please call the Comfort Suites Hotel at 715-942-0500 for the WBBA rate.

Wisconsin Bed and Breakfast Association
108 South Cleveland Street - Merrill,WI 54452
715-539-9222 - info@wbba.org

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